Link Building
Sitewide Link
Quick definition
A sitewide link is a backlink that appears on every page of a website — typically in the footer, sidebar, or header navigation.
Sitewide links create thousands of backlinks from a single domain, all pointing at the same target page. Google's algorithms collapse them into roughly one referring-domain signal.
Why Sitewide Link matters
They were heavily abused in early SEO. Today, large numbers of unrelated sitewide links — especially with commercial anchors — can look manipulative and trigger algorithmic suppression.
How Sitewide Link works in practice
Use sitewide links sparingly and only where they make editorial sense (e.g., a 'built with' badge on customer sites with a brand anchor). Avoid commercial-anchor sitewides at all costs.