Link Building by Industry

    Link Building for B2B SaaS, by Industry

    Every SaaS vertical has its own ranking rules — different publishers, different EEAT bar, different intent. Pick your industry and see how we approach it.

    Fintech SaaS

    Link building for payments, lending, banking, and embedded-finance platforms — YMYL-aware and built for trust signals.

    AI SaaS

    Link building for AI tools, LLM platforms, and ML infrastructure — built around the AI/ML publishers, dev communities, and trust signals Google now scrutinizes in the AI category.

    Cybersecurity SaaS

    Link building for SIEM, XDR, IAM, cloud-sec, and AppSec platforms — built around security publications, CISO blogs, and analyst-influenced SERPs Google trusts in this YMYL-adjacent niche.

    EdTech SaaS

    Link building for K-12, higher-ed, corporate L&D, and tutoring platforms — built around education publishers, instructional-design blogs, and the trust signals required to rank in education SERPs.

    HR SaaS

    Link building for HRMS, ATS, payroll, people-ops, and recruiting platforms — built around HR publications, talent-leader blogs, and CHRO-trusted media that move rankings in the HR Tech category.

    HealthTech SaaS

    Link building for EHR, telehealth, RCM, clinical-workflow, and digital-health platforms — YMYL-aware, HIPAA-conscious, and built for clinician-trusted medical publications.

    DevTools SaaS

    Link building for APIs, SDKs, observability, CI/CD, and developer-platform products — built around real developer publications, OSS communities, and the technical depth dev SERPs reward.

    Logistics & Supply Chain SaaS

    Link building for TMS, WMS, freight, 3PL, and supply-chain-visibility platforms — built around logistics publications, freight blogs, and operator-trusted trade media that move rankings in supply chain SERPs.

    VoIP SaaS

    Link building for cloud-PBX, business VoIP, contact-center, and UCaaS platforms — built around telecom publications, IT-buyer blogs, and review-site SERPs VoIP buyers actually compare on.

    Sales Enablement SaaS

    Link building for revenue-enablement, sales-engagement, conversation-intelligence, and CPQ platforms — built around the RevOps and sales-leader publications that own enablement and revenue SERPs.

    Web Scraping SaaS

    Link building for proxy networks, scraping APIs, browser-automation, and data-extraction platforms — built around real developer, data-engineering, and OSINT publications in a category Google is increasingly cautious about.

    Accounting & Finance SaaS

    Link building for close, FP&A, AP/AR, expense, audit, and treasury platforms — built around finance publications, CFO blogs, and the trust signals controllers and accountants rely on.

    Project Management SaaS

    Link building for project management, work-management, PMO, and OKR platforms — built around PM publications, IT leadership blogs, and the publishers PMs and operators actually read.

    Customer Support SaaS

    Link building for helpdesk, ticketing, CX, knowledge-base, and customer-success platforms — built around CX publications, support communities, and the publishers support leaders actually trust.

    MarTech & Email SaaS

    Link building for marketing automation, email, CDP, attribution, and analytics platforms — built around martech publications, email-deliverability blogs, and the publishers marketers actually open.

    Collaboration SaaS

    Link building for chat, docs, whiteboard, async-video, and remote-work platforms — built around future-of-work publications and the enterprise IT publishers collaboration buyers actually read.

    Hosting & Infrastructure SaaS

    Link building for cloud hosting, PaaS, Kubernetes, edge, and developer-infra platforms — built around DevOps publications, cloud-engineering blogs, and the publishers infra buyers actually trust.

    Data & Analytics SaaS

    Link building for BI, ELT, data-warehouse, observability, and reverse-ETL platforms — built around data-engineering publications and the publishers analytics buyers actually cite.

    Ecommerce & Retail SaaS

    Link building for Shopify apps, OMS, headless commerce, POS, and retail-ops platforms — built around ecommerce trade publications and the publishers operators and brands actually read.

    LegalTech SaaS

    Link building for CLM, e-discovery, legal ops, IP, and practice-management platforms — built around legal industry publications and the trust signals law firms and in-house teams require.

    PropTech SaaS

    Link building for CRE tech, multifamily, residential, and brokerage platforms — built around real-estate trade publications and the publishers operators, brokers, and investors actually read.

    InsurTech SaaS

    Link building for underwriting, claims, brokerage, and embedded-insurance platforms — built around insurance trade publications and the publishers carriers, brokers, and adjusters trust.

    Scheduling & Field Service SaaS

    Link building for FSM, dispatch, routing, mobile-workforce, and trades platforms — built around field-service publications and the publishers ops directors and service leaders actually read.

    Video Streaming SaaS

    Link building for video hosting, OTT, live streaming, and video infrastructure platforms — built around the streaming-media publications broadcasters, content owners, and video engineers actually read.

    AdTech SaaS

    Link building for DSPs, SSPs, attribution, programmatic, and ad-ops platforms — built around the adtech trade publications media buyers, ad-ops leads, and programmatic teams actually read.

    Nonprofit SaaS

    Link building for donor management, nonprofit CRM, P2P fundraising, and grant management platforms — built around the nonprofit and philanthropy publications development teams and ED's actually read.

    Travel SaaS

    Link building for OTAs, booking engines, tour-operator platforms, and travel-distribution tech — built around the travel-trade publications OTA, hotel, and tour-operator buyers actually read.

    Restaurant & Hospitality SaaS

    Link building for restaurant POS, restaurant management, hotel PMS, and F&B-ops platforms — built around the hospitality publications restaurant operators and hotel general managers actually read.

    EventTech SaaS

    Link building for event management, ticketing, conference platforms, and virtual + in-person event tech — built around the event-industry publications planners, producers, and event marketers actually read.

    Web3 SaaS

    Link building for blockchain infrastructure, wallets, on-chain analytics, and DeFi / NFT / token tooling — built around the crypto-native publications builders, traders, and crypto teams actually read.

    Don't see your vertical yet?

    We're rolling out dedicated industry pages over the coming weeks. In the meantime, tell us about your product and we'll scope a plan specific to your niche.